"Real Artists Ship"

Colin Johnson’s blog


Advertising Opportunities (2)

Almost all hotels seem to supply generic no-name toiletries, sometimes branded with some ad hoc private label, sometimes branded with the name of the hotel. This seems to miss a tremendous marketing opportunity for manufacturers of shampoo, shower gel etc. I’m surprised that such manufacturers aren’t falling over themselves to give free samples of their products to hotels, as this is one of the rare occasions where people use products that aren’t “the usual”. I wonder why this doesn’t happen.

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